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The Digital
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Accelerating transformation.
End-to-end technology.
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We support organizations in the design, deployment, and evolution of their digital ecosystems by combining strategic thinking, technical excellence, and a long-term vision. We deliver high-performance, accessible solutions with operational realities. Depending on your needs, we step in as a trusted technology partner, a hands-on execution team, or an integrated digital hub.
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UX–UI Design
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User experience is central to digital performance. Based on a thorough understanding of usage, content, and user journeys, interfaces are designed to be clear, accessible, and consistent. UX-UI becomes a strategic lever that supports tool adoption, improves interactions, and enables digital experiences that are useful, intuitive, and sustainable.
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- User journey mapping
- Information architecture
- Wireframing and prototyping
- Web and mobile interface design
- Usability testing and optimisation
- UX standards and accessibility frameworks
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Web Development
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Web development is guided by performance, scalability, and strategic alignment. With expertise in Drupal, WordPress, and Shopify, we design proven, robust platforms that combine technical rigour, stability, and flexibility. Built to evolve over time, these platforms support growth and address the real operational requirements of organizations.
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- Corporate and brand websites
- Transactional websites
- CMS configuration and setup
- Custom features and integrations
- Performance and security optimisation
- Deployment and ongoing support
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Hosting and
Maintenance
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Platform stability, security, and continuous evolution are fundamental to hosting and maintenance. As drivers of reliability and long-term sustainability, cloud infrastructure and proactive maintenance support daily operations of digital tools. We provide secure, high-performance environments, continuous updates, and dependable technical support.
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- Secure cloud hosting
- Development, staging, and production environments
- Continuous updates and maintenance
- Backup and recovery
- Monitoring and security
- Access management and technical support
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Optimisation and
Search Visibility
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Digital visibility is approached as a long-term strategic driver. By considering search engine requirements, audience behaviours, and the evolving role of AI tools, platforms are optimised both technically and editorially. This approach improves content discoverability, performance, and relevance in a measurable and ongoing way.
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- Technical audits
- SEO and AEO
- Content and information structure
- Performance and load times
- Organic visibility and search optimisation
- Ongoing monitoring and optimisation
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Media Platform
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Content structuring, distribution, and performance are challenges in today’s digital environments. With in-depth expertise in the media sector, the Omerlo platform combines content, communities, and multi-channel distribution within a unified, well-organized system. It is a strategic enabler of visibility, engagement, and content monetization.
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- Centralized content management
- Multi-channel distribution
- Newsletter automation
- Profile and project linking
- Content monetization
- Visibility and performance campaigns
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Information
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The analysis, selection, and integration of solutions enable high-performing IT environments. By connecting systems, automating processes, and securing data, we help organizations optimize IT operations. Our scope includes infrastructure and cybersecurity, as well as vendor, inventory, and license management, supporting long-term technological evolution.
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- Needs assessment
- Solution selection and integration
- System and tool interoperability
- Process automation
- Data security and management
- Ongoing support and guidance
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Our Fibre in Action
Discover how our digital fibre comes to life alongside our clients, through concrete projects and partnerships that have made a lasting impact.
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Pratiques RH
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Our media fibre takes shape across a wide range of initiatives. Discover what it makes possible.
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Proven Digital Expertise
A team specialized in Drupal, WordPress, and Shopify, as well as its expertise in integrated media solutions, embodied by the Omerlo platform.
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An Integrated Approach
Comprehensive support that ensures consistency, performance, security, and long-term sustainability from design to operations.
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Aligned Digital Solutions
Secure, scalable, and accessible environments built to meet most requirements and organizational realities.
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FAQ
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- How can a corporate website redesign be successful?
A successful corporate website redesign begins with clear objectives, a strong understanding of target audiences, and well-defined needs to address. Close collaboration between the client and the agency is essential: the client contributes knowledge of their context and priorities, while the agency brings expertise in user behaviour, journeys, and effective site design. Working with an agency that integrates design, development, content, SEO, hosting, and maintenance allows the redesign to be approached as a cohesive whole, reduces fragmentation, and increases the likelihood of success at every stage of the project.
- What is UX-UI, and why is it important for a digital platform?
UX (User Experience) refers to how people navigate a platform and complete actions such as finding information, signing up, or making a purchase. UI (User Interface) is the visual and interactive layer, layout, readability, hierarchy, and consistency. Together, UX and UI make a platform intuitive, efficient, and engaging, directly impacting user satisfaction and performance.
- What is custom web development, and what are its advantages?
Custom web development involves building a platform around specific needs rather than using an off-the-shelf solution as-is. It is not always necessary: in some cases, a well-chosen generic theme can be sufficient. This approach becomes relevant when a standard foundation requires extensive modifications, which can introduce technical limitations and issues over time. In these situations, a custom solution provides greater stability, scalability, and alignment with real operational needs.
- How can a website be optimized for search engines and AI (SGE/AEO)?
Optimizing a website for search engines and AI relies on three main areas. Technical aspects, such as site speed, mobile compatibility, security, indexing, and data. Structure, including clear site architecture, well-defined pages, consistent headings, and logical internal linking. And content, which focuses on clearly answering user questions using simple language, demonstrating expertise, and providing information that search engines and AI tools can easily understand. This approach is often referred to as generative search experience (SGE) and answer engine optimization (AEO).
- How can the performance of a digital platform be monitored and optimized?
The process begins with implementing tracking tools across key touchpoints. Relevant performance indicators are then defined based on the platform’s objectives. Well-configured analytics tools and dashboards make it possible to understand what is working and where improvements are needed. Optimization can then be carried out on the right drivers, using concrete, data-informed insights.
- How do I choose the right content management system (CMS) for my future website?
The right CMS depends primarily on the site’s needs and how it is expected to evolve. WordPress is well suited to simple to mid-level projects. Drupal is better suited to complex platforms and organizations with structured requirements or large volumes of content. Shopify is ideal for transactional websites and e-commerce. When priorities focus more on content management, distribution, and community engagement, an integrated media platform such as Omerlo can be a relevant option. The right choice is one that meets current needs while remaining scalable and easy to manage over time.